HOMESPACE ELEVATOR$4M CHALLENGEABOUT US



Impressions and Eyeballs: Space Elevator Games Media Exposure

November 2005: NASA AMES, Mountain View, CA

The imagery of the Space Elevator is irresistible to the media, and so coverage of our challenge has always been spectacular, in both main-stream and sci-tech media.

NETWORKAUDIENCE
ABC1,970,444
CBS1,206,070
NBC1,419,787
FOX1,235,399
WB806,472
OTHER5,671,280

Following the first round of the Space Elevator games in 2005, a 90-second clip covering the games ran on the CNN national headline news-loop for almost 2 days, and trickled back down to tens of local affiliates nationwide.

A NASA ordered Multivision TV market analysis report yielded the following results: Overall, there were 250 broadcast spots on the games carried on 159 different stations in over 100 markets for an ad-equivalent value of over $10 million.

TOTAL AUDIENCE: 12,309,452

October 2006: X-Prize Cup, Las Cruces, NM

Over the course of the year, in addition to mainstream news coverage, the Discovery Channel, PBS NOVA, the Science Channel, and international networks ran stories on the Space Elevator.

NOVA viewership alone was over 4,000,000, With Discovery Channel easily surpassing this value.

(Watch a 12-minute NOVA Space Elevator Special)

October 2007: Salt Lake City, UT

Subsequent coverage by national and international networks has been persistent, including a 2-year documentary project that is filming us through the upcoming games in Florida.

Print media has covered us extensively as well, including popular technology magazines–such as Wired, Discover, and Popular Science, and mainstream publications such as New York Times, Money/Business 2.0, LA Times, Washington Post, the Economist, and the Wall Street Journal.

As the teams moved to Laser-powered climbers, more professional publications such as Laser Focus World and IEEE Spectrum have covered us as well.

July 14, 2009: NASA Dryden Flight Research Center, Mojave, CA

It is a simple mental excercise to project these figures into the upcoming games. The History of the "Right Stuff" and the "Mercury Seven". A 1-km tall race-track. 6 teams. $4,000,000 NASA-provided prize purse.

Be a part of it!


(click image to go to the official games site)

For more information on the competition, please visit our competition home page
or contact or by phone: 650-793-4987.

© The Spaceward Foundation 2008 - www.spaceward.org - Mountain View, CA